Republican presidential candidate and former Massachusetts Gov. Mitt Romney boards his campaign charter plane in West Palm Beach, Fla., Friday, Sept. 21, 2012. (AP Photo/Charles Dharapak)
Republican presidential candidate and former Massachusetts Gov. Mitt Romney boards his campaign charter plane in West Palm Beach, Fla., Friday, Sept. 21, 2012. (AP Photo/Charles Dharapak)
President Barack Obama walks on the South Lawn as he leaves the White House in Washington for a campaign trip to Virginia, Friday, Sept. 21, 2012. (AP Photo/Manuel Balce Ceneta)
WASHINGTON (AP) ? The big rallies are mostly out. High-dollar fundraisers are in.
Both presidential campaigns feel an urgent need to keep raising millions of dollars. So, barely six weeks before the election, President Barack Obama and Republican challenger Mitt Romney are still spending time going after checks instead of scheduling big daily rallies. It's a far cry from previous campaigns.
The candidates believe the change is necessary. After all, just for example, a week of advertising in Florida runs some $5 million.
This is the first presidential contest where both candidates are raising their own dollars ? neither is using money from Americans' tax return checkoffs. That's contributed to be changes in the final weeks of the campaign.
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